OUAN406 Applied Animation - A Tale In The Sting

Brief Overview

For this module, we are able to choose which part of the brief we want to do for our final animation.
We could choose from the following;
Idents - 'Four very different our very different television channels have contacted you requesting that you create animated idents for them, you only have enough time to complete three of them..... the choice is yours. Each channel has asked for just one animated solution which must meet their specific requirements and technical specifications.'
Choose 3 of the following channels;
E4 - Pop culture entertainment aimed at young adults (17-35)
Cbeebies - Programming aimed at learning through play. Aimed at under 5s.
BBC 4 - Intelligent, mixed genre content for the 21^st century.
Discovery - Reality TV and pseudo-scientific entertainment.

Titles - 'You have been selected to create an animated title sequence for a book to film adaptation, the crazy thing about this adaptation is that the producers would like you to choose the book and the starring actors!'

Campaign - 'The press teams from two charity organisations have been in touch with you requesting that you create an animated film which can be used to develop and raise public awareness of the work that they do. Despite the success of your awesome animation career, you have a soft spot for charity and manage to clear enough time in your schedule to develop a 40 second animation for one of the organisations.'
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I've decided to go with the idents, as I feel I'll ave more freedom to put my ideas into practice. 
My chosen channels are E4, Cbeebies and Discovery, as I have no background knowledge of BBC4 whatsoever.

I started by jotting down some words that I associate with the channels and what impression their existing idents give. I'll be basing them around the theme of the channels.

- CBeebies is the brand used by the BBC for programming aimed at encouraging "learning through play in a consistently safe environment for children aged 6 or under", and providing "high quality, mostly UK-produced programmes".

The name is used to brand the free-to-air domestic British channel, and is used for international variants supported by advertising, subscription or both. The channel was first launched on 11 February 2002 and is a department of theBBC North Group division.

- E4 is a British digital television channel, launched as a pay-TV companion to Channel 4 on 18 January 2001. The "E" stands for entertainment, and the channel is mainly aimed at the lucrative 15–35 age group.

- Discovery Channel (formerly The Discovery Channel from 1985 to 1995, and often referred to as simply "Discovery") is a satellite television channel (which is also delivered via IPTV, terrestrial television and internet television in other parts of the world) that is the flagship television property of Discovery Communications, a publicly traded company run by CEO David Zaslav.